NuvaLash scores a ZERO (and that's a good thing!)

Posted by Andrew Bilon on

Want to find out how clean your beauty products actually are? There’s an app for that. Think Dirty is an easy to use app that helps consumers discover the safest cosmetic products. Not unlike NuvaLash, Think Dirty was a project born out of the founders' personal journey to discover products in the cosmetic industry that were truly non­toxic.

Even though many products are labeled ‘natural’ or ‘organic’, there is little information and transparency behind what is actually going into these products. By using Think Dirty, you can make an informed decision about what products to purchase. Simply scan the barcode on the back of your product and it will receive a score.

A 0 is the cleanest and a 10 is the dirtiest. If a product scores a 0 ­3, this means it does not contain any ingredients which have a documented potential negative health impact. A score of 4­7 means the ingredients have potential moderate negative long­-term health effects. And an 8­10 score concludes that there are potential serious negative long­-term health effects.

The scores are based on the published individual ingredients in the product, which are evaluated for carcinogenicity, developmental and reproductive toxicity, and allergenicity/immunotoxicity. It sounds scary, because it is. But the good news is Think Dirty is committed to helping us learn more about the impact that any given product can have on our health. The even better news is that NuvaLash scored a ZERO. Yes, a zero. Combine a safe score with incredible results and you have a lot of good reasons to try NuvaLash.

All of the ingredients that go into our lash serum are plant derived and natural ­ and thanks to Think Dirty you know we’re not just saying that. Ingredients like Vitamin E, Almond Oil, and Watercress nourish your lashes, helping them grow longer and fuller with no long term negative side effects.

So download Think Dirty, start scanning your way to safer beauty products and know that there are some companies that are looking out for your best interests. And yes, NuvaLash just happens to be one of them.

beauty clean beauty eye health health products wellness

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