Plume Blog

Our vision is that you have a vision, for yourself, for women, for the world.

Plume Lash and Brow Enhancing Serum applicator shown
Plume Lash and Brow Enhancing Serum multiple views

Lash & Brow Enhancing Serum

Specially formulated by a master cosmetic chemist to promote the longevity and fullness of lash & brow follicles. 

This product is backed with our 100% happiness guarantee. 

Size: 5mL

$95.00

USD

Tagged "pro-tips"


Lash Curler 101

Posted by Courtney Macdougall on

Whether you're a lash curler pro or a freaked out first-timer, this blog is for you. You'll learn everything you need to know for long, lifted lashes that last
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Your Guide to Brow Shape & Shade

Posted by Courtney MacDougall on

Of course, our brow pomade and lash & brow serum will help grow back & fill in your brows. But in the meantime, let's talk about how to work with what your momma gave you (or what you're left with after pregnancy, menopause, ...

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Your Ultimate Guide to Going Green - Part 1: Where to Start

Posted by Courtney Macdougall on

Making the switch to green beauty can be overwhelming - we get it! As women, our beauty collection can contain 100's of products ranging from makeup and skincare to hair care and body potions.

This is why you'll love our Ultimate Guide to Going Green! In this 4 part series, we'll guide you through:

  • Part 1: Why to Go Green & Where to start 
  • Part 2: Green Beauty claims 101: 'natural' vs 'organic' vs 'vegan' vs 'non-toxic'
  • Part 3: Where to find information and inspiration + Tools
  • Part 4: Where to buy natural products & Our Favourites
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Why your brows aren't growing (and what to do about it)

Posted by Courtney MacDougall on

We <3 brows. And really, who doesn't? We all want naturally lush, gorgeous brows without a lot of effort. The problem is, that seems to be the exception for many women, rather than the rule. So we've compiled all of the possible reasons why your brow growth may be stunted, and all of the ways to fix them! 

1. Overplucking

This is the number one brow loss story we hear from women – going tweezer-crazy in the 90s to get those Drew Barrymore brows.

drew-barrymore-thin-brows  

Then for many of us, we never rega...

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Creative Ways to Use Your Pomade and Brush

Posted by Courtney MacDougall on

Who doesn’t love a product that can multitask? Umm, no one!

In this how-to, we’ll show you all the fabulous and creative ways you can use both your pomade and double-ended brush.

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