Plume Hair & Lash Science
Conceived by a mother,
formulated by a master cosmetic chemist,
proven by powerful women like you.
After the birth of her first child, Plume Founder and First Lady, Lauren Bilon, suffered from significant hair and eyelash loss. Her lashes regrew with a pharmaceutical product, but she endured dangerous side effects including discolored eyelids, burning skin, and blurred vision. To salvage her eye health, she turned to glue-on false eyelashes, but those led to a severe and painful eye infection. Disenchanted by her options, Lauren took the reins.
Lauren had a vision: to collaborate with Mother Nature to create a safe way for women to enhance and protect their lashes.
Through extensive research, she achieved dramatic eyelash enhancements from a host of natural ingredients. However, many of the ingredients were hard to find, required refrigeration, perished quickly, and refused to mix together. Lauren partnered with leading natural and organic cosmetics formulator Irene Schnell. A certified Master in Fragrance & Cosmetics science (EFCM), Irene transformed Lauren’s carefully curated ingredients into an all-natural, long-lasting, preservative-free, safe, and effective formula.
Through the power of women and Mother Nature, Plume Lash and Brow Enhancing Serum was born.
Our mission is to bring Beauty Without Sacrifice to all women – to feel beautiful and look glamorous without compromising our health. We believe in creating beauty that lasts, that will stand the test of time, with ingredients that nourish, protect, and enhance our luminosity from the inside out.