Plume Blog
Our vision is that you have a vision, for yourself, for women, for the world.
QUIZ: Brow Pomade or Brow Pencil?
Posted by Plume Cosmetics Inc. on
Pomade or pencil? Take our quiz to find the perfect growth-activated, vegan brow filler for you!
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WHY OUR LASH SERUM IS $95
Posted by Plume Cosmetics Inc. on
Here’s the truth: $95 is not necessarily an impulse spend. But we're all happy to splurge if a product truly does what it claims. So how do you know? What makes a product worth it?
Well we’re all about doing our research as both producers and consumers – we only create and purchase products that deliver what they claim. We expect to be wowed by every product we produce and purchase and we’re all about transparency.
So, today we’re happy to share how we arrived at the cost you see in your cart – and why it may be worth the splurge! Plus, we’re sharing ways to help you evaluate other products and get to the truth behind the claims.
PLUME HOLIDAY GIFT GUIDE
Posted by Plume Cosmetics Inc. on
Sleigh this holiday with presents for them and treats for yourself – after all, it’s Christmas every day when you wake up with lashes for days! Peruse our gift guide for lash lengthening luxuries and brow boosting presents for every budget.
P.S. Take 30% OFF SITEWIDE (excludes Glam Kit) until November Dec 2nd at Midnight! Use code BLACKFRI in the US and BLACKFRICAD in Canada. If you’re already a card-carrying member of the Pluminati, now’s the time to stock while the prices and low and the spirit is high!
QUIZ: Which Plume Product is Made For You?
Posted by Plume Cosmetics Inc. on
Which Plume products do you need in your life? Share your quiz results for a not-so-subtle xmas list hint! Oh, and the best part? Take 30% OFF SITEWIDE until November 30th! Use code BLACKFRI in the US or BLACKFRICAD in Canada.
STUNNING LAST-MINUTE HALLOWEEN BEAUTY LOOKS
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The rules of Halloween vary everywhere, but one thing we all have in common: this is another truly 2020-esque holiday like no other. So, whether you’re handing out candy, having a virtual get-other, dressing up at home just cause you feel like it, or trick-or-treating with the kids, you might as well make it fun with a little halloween glam.
Here’s a few spooky but chic, totally doable looks we love to take you out of the 2020 tunnel and ignite your creative spirit.
MASK MAKEUP: HOW TO MAXIMIZE YOUR LASHES
Posted by Plume Cosmetics Inc. on
In part 1 of our mask makeup series, we talked how to maximize your brows according to your unique brow type. In part 2, we’re chatting about how to maximize our other favorite feature – lashes! Keep reading for:
- Instant lash boosting tips
- Long-term lash enhancement
- Preventative lash health tips
Plus, for this week, get our Lash & Brow Enhancing Serum + our Read more →
MASK MAKEUP: TIPS FOR EVERY BROW TYPE
Posted by Plume Cosmetics Inc. on
In the era of the mandatory face mask, it’s less about the bottom half of the face and all about our fave features, the lashes and brows! It’s an opportunity to go light on the foundation (or skip it altogether and let your skin breathe), forego lip products, and put all your time and effort into full, fluttery lashes and bushy yet defined brows.
Today’s blog is specifically about brows & how to maximize them according to your unique brow type!
The Plume Antibacterial Face Mask
Posted by Plume Cosmetics Inc. on
After wearing a multitude of fabric masks in many different designs and configurations, we were #soover the digging in, riding up, and just generally irksome, maskne-creating face coverings. And since masks are here to stay, we decided to take matters into our own hands and created the most incredibly soft, antibacterial, ultra-comfortable, flattering mask that will erase all your mask-related woes.
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IS YOUR BROW PRODUCT STUNTING YOUR GROWTH? THE TOP 8 INGREDIENTS TO AVOID
Posted by Courtney Macdougall on
In the quest to create a long-wearing, stay-put brow product, many formulas end up with a side effect of hair loss. So, while the immediate effects of color and shape are great, the long-term effects can be less than desirable. And sadly, customers end up buying more of these products to cover up the sparseness stemming from their use.
Of course, this is not every brow product, and everybody reacts differently, but if you're experiencing brow loss, here are the top 8 ingredients that could be behind it!
Creative Ways to Use Your Brow Brush
Posted by Courtney Macdougall on
Who doesn’t love a product that can multitask? In today’s blog, we’re showing you all the creative (and genius) ways to use your Dual-Ended Brow Brush!
P.S. to celebrate the power of the brow brush, we have two special brow deals for you to choose from!
20% OFF the Dual-Ended Brow Brush: In Canada: enter code BROWBRUSHCAD, In US & International: enter code BROWBRUSH
Buy a Nourish & Define Brow Pomade, Get a Dual-Ended Brow Brush FREE: In Canada: enter code BOGOBROWSCAD, In US & International: enter code BOGOBROWS