Plume Original Prostaglandin-Free Lash & Brow Serum

$98

Achieving your desired lashes and brows can be safe and effective with our serum.


It's crafted using 100% naturally derived ingredients and features a patented formula for consistent, reliable results, with Zero Prostaglandin Side Effects.

✔️ Clinically Proven (97% efficacy)
✔️  Cruelty-Free  
✔️ Ophthalmologist tested
✔️ Dermatologist tested
✔️ Self-Preserving

Our serum is specially formulated to enhance the length and thickness of your lash and brow follicles.

It's completely free from harmful ingredients like parabens, sulfates, phthalates, hormones, prostaglandins, artificial fragrances, artificial dyes, gluten, and toxins.

Our patented formula is designed to deliver a three-part effect, resulting in longer, thicker, and fuller lashes and brows.

Plume Lash & Brow Enhancing Serum is cruelty-free (PETA Certified), ophthalmologist-tested, and designed for use on lashes and brows.
Customers who are pregnant or nursing should review the ingredient list with their healthcare professional. The serum is compatible with eyelash extensions and contact lenses and is ophthalmologist-tested for sensitive eyes. We are also socially responsible and sustainably sourced, reflecting our commitment to the environment.

With our patented Microbial-Hurdle Technology, we can forego the use of conventional preservatives, making our product safer and more natural. 

Looking for our most advanced formula? Compare to Plume Elite — our medical-grade serum with 5 advanced peptides plus the same patented C² technology.

Plume's serum is engineered without prostaglandin analogs, the synthetic compounds linked to iris darkening and eyelid hyperpigmentation in conventional lash growth products. Read the full clinical guide to prostaglandin-free lash serums.

Ingredients

Aqua, Ricinus Communis (Castor) Seed Oil, Tocopherol, Propanediol, Carya Ovata (Hickory) Bark Extract, Biotinoyl Tripeptide-1, Myristoyl Pentapeptide-17, Myristoyl Hexapeptide-16, Myristoyl Tetrapeptide-12, Glycerin, Panthenol, Caesalpinia Spinosa (Tara) Gum, Polyglyceryl-6 Laurate, Lauryl Glucoside, Myristyl Glucoside, Coleus Forskohlii

Happiness Policy

If the performance of our product differs from your expectations please contact us with any concerns and, where appropriate, we will do our very best to address your concerns!

How to Use

Shake well before each use! Apply on clean, dry skin, where the root of the hair meets the skin. If applying during the day, give the serum a couple minutes to soak in before applying makeup.

Real-world evidence

Most Reported noticeable results within 3 weeks
17 Days Average to results
0% Prostaglandin
Patented Proprietary formula

What it does

Visible results, no compromise

Visibly Fuller Lashes

Clinically shown to increase the appearance of lash density and length within 8 weeks of nightly use.

Defined, Healthier Brows

Peptide-driven growth signals support brow density, structure, and resilience without hormones.

Prostaglandin-Free by Design

Formulated without bimatoprost, isopropyl cloprostenate, DDDE, MDN, or added hormones. Ophthalmologist-endorsed. Individual results may vary.

Why it works

Patented peptide technology

Our proprietary formula uses biotin-rich peptides and plant-derived actives to support the natural growth cycle without prostaglandins or harsh chemicals.

Lauren, 8 Weeks.

Clinical results

Real Results in 3–8 Weeks

Before
After

Lauren: 8 weeks of nightly use.

Week 0 → Week 8

Before
After

Jill: 8 weeks of nightly use.

Week 0 → Week 8

Before
After

Rachael: 8 weeks of nightly use.

Week 0 → Week 8

Before
After

Elite Serum Brow Results

Brow result

Individual results may vary. Photos unretouched.

How to use

Your daily routine

1

Cleanse

Start with clean, dry lashes and brows. Remove all makeup and residue.

2

Apply

Sweep one stroke along the upper lash line, like liquid eyeliner. Glide across each brow.

3

Wait

Allow 60 seconds to absorb fully before applying any other products.

4

Repeat

Use nightly for 8 weeks for optimal results, then every other night to maintain.

Inside the formula

Key ingredients

Plume Elite combines C² Complex and OGP-251 to support follicle signaling and reinforce the keratin network. No prostaglandins or hormone analogs.

Active 1 · Patented

C² Complex

Forskolin + Ricinoleic Acid

A patented combination of forskolin and ricinoleic acid that supports cellular signaling pathways associated with follicle activity. Ricinoleic acid interacts with receptors in the follicle environment to support the appearance of fuller, healthier lashes and brows.

US Patent 11045444

Active 2 · Proprietary

OGP-251

Oligopeptide 251

Hair, lashes, and brows are made of keratin proteins. Most products focus on individual proteins. Plume reinforces the connections between them. OGP-251 binds to keratin and forms molecular bridges that reinforce the network, not just one strand at a time.

Plume proprietary peptide system

Active 3 · Supportive

Caffeine

Delivery & Circulation

Caffeine supports circulation around the follicle and aids delivery of the patented and proprietary actives into the keratin network. Included in Plume Elite to accelerate visible results.

Elite formula only

US Patent 11045444. OGP-251 data: AROVA Tensile Testing, 2023.

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