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Plume Blog

Our vision is that you have a vision, for yourself, for women, for the world.

Plume Lash and Brow Enhancing Serum applicator shown
Lash & Brow Enhancing Serum
Lash & Brow Enhancing Serum
Lash & Brow Enhancing Serum
Lash & Brow Enhancing Serum
Plume Lash and Brow Enhancing Serum multiple views

Lash & Brow Enhancing Serum

Plume Lash & Brow Enhancing Serum is a safe, effective way to grow the lashes & brows you've always wanted.

Our formula of 100% natural ingredients stimulates growth in 3 main ways:

  • Thicker by locking in keratin, moisture, and nutrients to increase volume and strengthen hair at the root
  • Longer by keeping hair follicles in the growth phase 
  • Fuller by protecting delicate hair from environmental harm and breakage

And unlike the cocktail of hormones & chemicals of prescription lash serums, Plume is safe for anyone to use, even if you're pregnant or nursing.

Confidently flaunt naturally longer, fuller lashes & brows with zero side effects.

Specially formulated by a master cosmetic chemist to promote the longevity and fullness of lash & brow follicles.

Results

Serum Before After Lashes

Steph
Alberta

  • 95%+ of test subjects reported increased length and/or density
  • Noticeable results in 17 days, on average
  • Maximum results in approximately 60-90 days

Science

The Science of Natural Beauty

Plume’s proprietary formula has a three-part-effect on the appearance of your lashes and brows:

Longer

Keeps hair follicles in a prolonged growth phase, allowing lashes and brows to achieve greater length

Thicker

Locks in keratin, moisture, and key nutrients to increase hair volume, thickening and strengthening lashes and brows at the root

Fuller

Protects delicate hairs from environmental harm and breakage to keep more lash and brow hairs in place

Ingredients

Ingredients

Organic Aloe Vera

Rich in vitamins and minerals, aloe vera has long been recognized for its moisturizing, healing, anti-bacterial and anti-fungal properties.

Organic Castor Oil

Nourishes hair follicles with omega fatty acids, vitamin E and proteins. Castor oil is known to have anti-bacterial and anti-fungal properties thus protecting the area around your eyes from harmful micro-organisms and potential infection.

Vitamin E

A potent anti-oxidant and effective moisturizer.

Honey Extract

A powerful humectant, hair follicles treated with honey extract retain more moisture. Also known for its anti-irritant and anti-microbial characteristics.

Watercress (Nasturtium officinale) & Indian Cress (Tropaeolum majus)

These extracts have been rigorously studied and shown to help hair produce keratin, a key factor in the strength, and ultimately increased hair length.

Coltsfoot Flower (Tussilago farfara), Yarrow Flower (Achillea millefolium), and Peruvian Bark Extract

Sucrose Laurate

Emulsifier, naturally obtained from hydrogenation and esterification of sugar cane and vegetable oil.

Sodium Stearoyl Lactylate

A natural, food grade, emulsifier derived from stearic acid (plant-derived) and the sodium salt of lactic acid.

Full List of Ingredients

Organic Aloe Barbadensis Leaf Juice, Organic Ricinus Communis (Castor) Seed Oil, Tussilago Farfara (Coltsfoot) Flower Extract, Achillea Millefolium (Yarrow) Extract, Cinchona Succirubra Bark Extract, Water, Tocopheryl Acetate (Vitamin E), Glycerin, Honey Extract, Prunus Amygdalus (Sweet Almond) Oil, Sucrose Laurate, Sodium Stearoyl Lactylate, Nasturtium Officinale (Watercress) Extract, Tropaeolium Majus (Indian Cress) Extract, Xanthan Gum, Coleus Forskohlii Root Oil, Carya Ovata (Hickory) Bark Extract.

Free From

Parabens, Sulfates, Phthalates, Hormones and Prostaglandins, Artificial fragrances, Artificial dyes, Gluten, toxic ingredients of any kind.

Guarantee

Plume Product Guarantee

If the performance of our product differs from your expectations please contact us with any concerns and, where appropriate, we will do our very best to address your concerns!  

For any purchases made outside of plumescience.com or plume.ca, please contact that retailer for any exchange or return requests. Plume does not govern the return policies of our independent retailers or dealers so rules will vary depending on where the purchase was made. 
$95.00

USD

How The Serum Works to Grow your Lashes & Brows

Posted by Courtney Macdougall on

Alright, let’s get clear about just how powerful 100% natural ingredients can be. We get a lot of questions on this topic – how can you possibly grow longer, thicker lashes/brows without any chemicals, hormones, or peptides? Read on to find out all the answers! We'll show you the role of individual ingredients and how they all work together to grow your lashes & brows.
Read more →

How-to: Marie Kondo your Makeup  

Posted by Courtney Macdougall on

This blog is inspired by the fabulous Marie Kondo and her super addictive new show, ‘Tidying Up’. If you haven’t seen it – welcome to your new Netflix binge fest. 

If you'd rather read, she also wrote a fabulous book – ‘The Life-Changing Magic of Tidying Up’ that is next on our list! 

While the process starts with tidying up and organizing, the end result is a more peaceful, joyful space (and life). Her methods teach you to tune into your own individual sense of joy. With practice, you’ll learn to follow that guiding voice in every area of your life. 

Here’s how t...

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Your Guide to Lash Serums

Posted by Courtney Macdougall on

When it comes to lash serums, there is A LOT to choose from! And while they all promise great things, it seems you are always sacrificing one thing for another. Read on to find your 'just right' option. 
Read more →

A More Present 2019

Posted by Courtney Macdougall on

New Year's Resolutions!

What does a resolution even mean? We see it as an opportunity to set an intention for the year, to wake up to our lives instead of just letting them pass by.

Some of the common resolutions we all have set at some time:

     - Body: go to the gym more, lose weight, eat better.

     - Finances: make a budget, spend less, make more, spend smarter.

     - Spend more time with family, have deeper relationships.

     - Read more books, take more trips, go outside more.

Instead of these specific resolutions, what if we made one all-encompassing resolution? A resolution to be more present in every moment of our lives.

...
Read more →

Lash Curler 101

Posted by Courtney Macdougall on

Whether you're a lash curler pro or a freaked out first-timer, this blog is for you. You'll learn everything you need to know for long, lifted lashes that last
Read more →

Your Conscious Christmas Gift Guide

Posted by Courtney Macdougall on

What does a "conscious christmas gift" even mean? 
con·scious
adjective
        1. Aware of and responding to one's surroundings; awake.
        2. Having knowledge of something; aware.
For us, for Christmas gifting, it means being intentional. Being aware of the people in your life - what they're going through, what they love, what inspires them, and finding the perfect meaningful experience or gift to enrich their lives.  
Read more →

Cruelty-Free Fashion Swaps

Posted by Courtney Macdougall on

As a cruelty-free beauty brand, we are all about living a beautiful, meaningful, luxurious life in harmony with all other creatures on this planet. We believe in #beautywithoutsacrifice wholeheartedly – you CAN have effective, beautifully packaged products that are non-toxic, sustainable, and always, always cruelty-free.

We are now working on applying this mindset to every other area of our lives and we’d love to take you on this journey with us! We’ve had lots of fun (and may have spent lots of $$ shopping online) doing our research and finding the best cruelty-free, vegan swaps for our fave fashion items.

ACCESSORIES

We started at the most obvious plac...

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Your Guide to Brow Shape & Shade

Posted by Courtney MacDougall on

Of course, our brow pomade and lash & brow serum will help grow back & fill in your brows. But in the meantime, let's talk about how to work with what your momma gave you (or what you're left with after pregnancy, menopause, ...

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Clean Beauty from the Inside

Posted by Courtney MacDougall on

With our 100% plant-based lash and brow products, we firmly believe that the most powerful effects come from nature. Whether those effects are through your beauty products or your food, they are instant and long-lasting.

As we outlined in our post on growing your longest eyelashes, even our lashes are impacted by the foods we eat. By ingesting more Vitam...

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The Ultimate Guide to Going Green - Part 4: Where to Shop & Our Favourites

Posted by Courtney Macdougall on

Now that you know the why, the how, and the what, let's talk about the WHERE to buy all of these gorgeously green goodies. Plus, which product wins in every category (in our eyes at least). 

Years ago, buying green beauty was limited to the back corner of your local natural foods store and the selection was pretty limited. But now, green beauty is virtually everywhere. To make things simple for ...

Read more →